Wanting success is something that all Efusjon distributors have in common. Unfortunately most of these people, actually about 95 %, have one more thing in common – they will fail. That is the sad truth, but still, the business model haven’t changed. If you think about it, it really doesn’t make any sense. The techniques, methods and tools that Efusjon and every other network marketing company tells their distributors to use are obviously not working, and the 97 % high failure rate must be prove enough.
But what exactly is it that the company tells their distributors to do – what is it that makes 97 % of the people in this industry fail? Well, when you join Efusjon, you are first of all told to primarily grow your business by working your “warm market”, meaning that you should sell this energy drink to your friends and family, and furthermore get at least three people in your life to join Efusjon and become a business builder themselves. Now, growing a huge and successful business is NEVER going to happen by working your warm market, and you are lucky if you get three of your friends or family members to join. This is not the way you will succeed, and actually, most people don’t even like doing this.
So now we know that the techniques aren’t working! But just as important, Efusjon will tell you that “everyone” is your prospects! I know for sure that NO other industry uses these techniques, because it doesn’t make any sense when all they cause is a sky high failure rate. And furthermore NO other industry thinks that everyone is their prospects, because it is never like that. Your product may be outstanding, and you may feel that it’s the best one EVER, but still, it is not for everyone.
Thinking that everyone is your prospects is a big mistake, and this is NOT what marketing is about. Actually, marketing is all about knowing your audience, your target market. You can not grow your business by trying to convince all the people you know that this healthy energy drink is SO amazing and that the opportunity is even more fantastic. You will mostly get rejected, and you”ll end up wasting lots of time and money and you will just end up becoming a part of those 97 % who fails.
If you REALLY want to succeed, you should start treating your Efusjon business as a real business, and recognize that the company isn’t the place to go to learn how this is done. If you ever want to have a chance of succeeding, you need to learn how to properly prospect – you must find people with an already existing interest in healthy energy drink and this way you just have to fulful wants or needs that is already there. Sounds good right? Well, I promise you, that once you have people coming to you, wanting more information on your product and opportunity, it will be much more fun growing your Efusjon business, and you WILL succeed.
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